CORPORATE HOLIDAY CARD
Custom Hand lettering
ABOUT THIS PROJECT
Travel Tags Inc. is a leader in card printing, personalization, fulfillment, card packaging and specialty print. For their holiday card in 2016 they wanted something different from what they had done in the past. Travel Tags Inc. wanted their card to be fun and festive but also demonstrate some of their capabilities. We started with the card design. As a gift card manufacturer we decided to demonstrate how they are able to produce scented cards. When customers opened up their holiday card they were pleasantly greeted with the scent of pine.
Next we decided to design the greeting card. I wanted to carry a rustic, classic design throughout all of the pieces. Using brown paper with hand lettered elements kept it fun but neutral. Along with the greeting card was a lenticular (3D motion) ornament to hang on their tree as well as some gift tags for them to use in their gift wrapping this holiday season.
This was one of my favorite projects to work on to this day. It was a lot of fun to design so many different elements in one project as well as showcase so many different types of hand lettering.