JENNA REDFIELD DESIGNS
ABOUT THIS PROJECT
Jenna Redfield Design offers styled stock photography as well as video editing services.
Designing Jenna's logo was sort of an unconventional process. I
usually work with clients from the beginning and help establish a brand and vision throughout the process of designing their logo, with Jenna this wasn't the case. Jenna is a friend of mine, we recently connected through different groups online and have met up at certain creative meet ups in the Twin Cities area. I saw that she was in the process of re-doing her website after getting an amazing website audit from Melanie Lea who runs
I looked at Jenna's awesome new website and immediately saw a finished logo in my head. I whipped it together and couldn't help but show Jenna and to my surprise she loved it! She sent over her branding colors that Melanie had put together and I incorporated her already existing fonts. The finished product was a header logo for her new site which you can view here as well as two logo variations and a beautiful brand guide.